CallTrackingMetrics starts at $79 a month and meters your numbers and minutes separately on top. Call Tracker is $37 a month with 10 numbers and 500 minutes included, and every feature on every plan.
Start Free TrialIt comes down to included usage, a single feature set, and white-label that does not cost a premium.
Call Tracker's $37 plan includes 10 numbers and 500 minutes. CTM's $79 entry plan is usage-based, so numbers, minutes, and texts are billed separately on top of the base price.
Call recording, AI transcription, call flows, and whisper messages are standard on every Call Tracker plan. CTM reserves AI analysis and other tools for higher tiers.
Agency white-label is included on Call Tracker's $147 Agency plan. On CTM, white-label and agency features start at the $179 Marketing Pro tier.
Entry plan to entry plan, on the things that affect your monthly bill.
| Entry price (monthly) | $37/mo | $79/mo |
| Pricing model | Numbers and minutes included | Usage-based, billed separately |
| Included tracking numbers | 10 | Metered |
| Included minutes | 500 | Metered |
| Call recording | check | check |
| AI call transcription | check | check |
| Call flows & routing | check | check |
| Unlimited users | check | check |
| White-label for agencies | Included on Agency ($147) | Marketing Pro ($179+) |
| Free trial | 14 days | Free trial available |
CallTrackingMetrics pricing from ctm.com/plans-pricing/ as of June 2026 (the company now operates as CTM). Verify current pricing at ctm.com. Call Tracker pricing from calltracker.io/pricing, June 2026.
Call Tracker and CallTrackingMetrics both connect your phone calls to the marketing behind them. The difference shows up on the invoice.
CallTrackingMetrics prices its platform on a usage-based model. The $79 entry plan buys the software, but your numbers, minutes, transcription, and texts are billed separately on top, which makes the monthly total hard to predict.
Call Tracker includes your usage in the plan. The $37 Starter plan already covers:
CTM spreads AI analysis, agency tools, and white-label across higher tiers, with white-label starting at the $179 Marketing Pro plan. Call Tracker includes the same feature set on every plan, and white-label branding with unlimited client companies is built into the $147 Agency plan.
For the underlying attribution, the real-time call analytics and Google Ads integration work from the entry plan.
Want the full picture? See the plan breakdown or read how much call tracking software costs.
Yes. Call Tracker delivers the same core call tracking, dynamic number insertion, keyword and campaign attribution, call recording, AI transcription, and Google Ads and Analytics integration, at a lower entry price with numbers and minutes included rather than metered separately. It is a strong fit for businesses and agencies that find CTM's usage-based model hard to predict.
CallTrackingMetrics starts at $79 a month for its Marketing Lite plan, and numbers, minutes, and texts are billed separately on top. Call Tracker is $37 a month and includes 10 numbers and 500 minutes. Check ctm.com for CTM's current pricing.
Yes. Every Call Tracker plan includes a set number of tracking numbers and minutes (10 numbers and 500 minutes on the $37 Starter plan), and you only pay extra for usage beyond that. CTM's base price does not include numbers or minutes.
Yes. Call Tracker's Agency plan ($147/mo) includes full white-label branding, a custom domain, and unlimited client companies. On CTM, white-label and agency features begin at the $179 Marketing Pro tier.
No. Call Tracker is month-to-month with no contract, and every plan starts with a 14-day free trial so you can see real calls before you commit.
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