Solar is high ticket with a long sales cycle, expensive leads, and a lot of broker noise. Call Tracker ties each booked consultation and closed install back to the channel that produced it, so you know your true cost per appointment.
Start Free TrialA unique number on each channel ties booked consultations and closed installs back to the source. You measure true cost per appointment and per install across paid, organic, and broker leads, then fund what books real jobs.
Recording and AI transcripts let you score leads, separate your own direct calls from broker leads, and route qualified prospects to your closers. Appointment quality drives the whole pipeline, so make it measurable.
Compare what a booked appointment costs from your own SEO and ads versus a lead broker, then shift budget to the direct channels you control and away from shared, resold leads.
Solar is one of the highest ticket sales in home services, with a long, consultative cycle, expensive leads, and a market crowded with lead brokers. That makes call tracking for solar companies the only honest way to know which marketing books consultations and closes installs, not just which one rings the phone. Here is how Call Tracker is built for the way solar sales actually work.
In solar, the metric that matters is a booked consultation that turns into a closed install. Put a unique number on each channel, your Google Ads, your local SEO, your social campaigns, and each lead source, and use dynamic number insertion to swap the number on your site by traffic source. Then call analytics ties booked appointments and closed installs back to the channel that produced them, so you know your true cost per appointment and per install.
Not every call is a real prospect, and a long consultative cycle punishes you for chasing the wrong ones. Call recording and AI call transcriptions let you score and qualify each lead, separate your own direct inquiries from resold broker leads, and route only the serious prospects to your closers. Appointment quality drives the whole pipeline, so make it something you can read and measure.
A solar install is worth thousands, so a missed call is an expensive loss. Call flows route inbound calls to your appointment setters, hunt across the team, and forward to a backup so a prospect never reaches voicemail, while instant call and text alerts ping you on every missed call so you can follow up fast while interest is high.
Brokers sell volume at a markup and resell the same lead to your competitors. Call tracking lets you compare what a booked appointment costs from your own SEO and ads versus a broker, then shift budget toward the direct channels you control. Every plan includes unlimited users for your sales team, and agencies running solar clients can put it all under their own brand with white-label call tracking.
Get thousands of local and toll-free numbers across 300+ US and Canada area codes, with recording, routing, and analytics on every plan from $37 a month. Want the strategy side too? Read the solar lead generation guide.
Yes. Solar is high ticket, consultative, and lead-heavy, and Call Tracker gives each channel its own number so every call is tied to the source that produced it, with recording, AI transcripts, routing, and analytics built in for installers and sales teams.
Plans start at $37 a month (Starter) with 10 tracking numbers and 500 minutes included, unlimited users, and a 14-day free trial. A credit card is required to start the trial. See pricing for Pro and Agency plans.
Yes. Give each channel and lead source its own number, and call recording plus AI transcriptions let you score each call and separate your direct inquiries from resold broker leads, so you know which source actually books appointments.
Yes. With dynamic number insertion and per-source numbers, Call Tracker attributes each call to the exact ad, keyword, or campaign, so call analytics shows true cost per booked consultation and per closed install across every channel.
Want the full playbook on getting more calls? Read the Solar Lead Generation guide.