Blog

How to Drive Better

How to Drive Better "Click-to-Call" Conversions

Have you ever called a business directly from a Google search, ad or website using your mobile phone? According to the latest statistics, chances are very good that you have. In fact research has found that 70% of mobile users have used click-to-call at some point.

Read More


5 Tips for Improving Your Social Media Strategy

5 Tips for Improving Your Social Media Strategy

It’s 2017 and it’s almost unheard of for a business not to have at least some sort of presence on social media, and for good reason. The percentage of consumers who follow brands socially range from 85% of those aged 45-54 to 95% of 18-34 year olds. Those statistics are pretty powerful in and of themselves. 

Read More


5 Reasons You Need to Start Focusing on Mobile Marketing

5 Reasons You Need to Start Focusing on Mobile Marketing

Did you know that 95% of smartphone users have used their phones to look up local businesses? Furthermore, once these prospective customers found the companies they were looking for, 61% took action and called.

Read More


Optimize Your Facebook Marketing with Call Tracking

Optimize Your Facebook Marketing with Call Tracking

The goal of your Facebook ads is to drive as many qualified leads to your business as possible. But how can you know which campaigns are getting the best results?

Read More


4 Proven Ways to Drive More Call Conversions

4 Proven Ways to Drive More Call Conversions

When it comes to marketing, getting the attention of your target audience is really only half the battle. To realize a return on your investment, your marketing efforts have to be effective in getting those prospects to actually pick up the phone and call. Easier said than done? Not necessarily.

Read More


4 Signs Your SEO Strategy Needs an Overhaul

4 Signs Your SEO Strategy Needs an Overhaul

Is your SEO strategy getting you the results you’re after? If not, here are four warning signs that it may be time for an overhaul. 93 percent of all online experiences begin with a search engine. It’s safe to assume, then, that a good portion of that activity involves looking up businesses to purchase products or services.

Read More


7 Holiday Mobile Marketing Strategies

7 Holiday Mobile Marketing Strategies

The holiday season is officially upon us, and with more than half of today’s consumers expected to use their mobile devices to make online purchases over the coming weeks, there’s never been a better time to invest in mobile marketing. If you haven’t yet developed and launched a holiday mobile marketing strategy for your business, here are a few creative ideas to get you started.

Read More


5 Ways to Use Call Tracking to Measure Marketing

5 Ways to Use Call Tracking to Measure Marketing

Call tracking is normally associated with digital marketing but there are so many other marketing channels that it could be helpful for your business.

Read More


How

How "Design Thinking" Can Help Your Marketing Strategy

The key element of Design Thinking that is particularly effective is its focus on the users with personas which when applied to a marketing strategy lays excellent groundwork for understanding your target audience.

Read More


5 Reasons Why You Should use Call Tracking

5 Reasons Why You Should use Call Tracking

Have you integrated call tracking into your company's marketing efforts? If you haven't, you’re most likely missing out on an important opportunity to improve marketing measurement and most of all boost ROI.

Read More


Join 1000s of data-driven companies tracking calls to improve their marketing ROI.

Get Started